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Legal notice and privacy policy

Our b2bshop superbrands is a full platform only for retailers and wholesalers  , the Stock is shown in real time and you can order directly via the platform ! Below is the process to pass an order :

  1. Create your account : You just have to create your login with your information on the platform and then a sales manager will activate your account quickly.
  2. Brands attribution: Depending on your country position, your sales manager will assign you the brands that you can have access to.
  3. Pricing :Our buying prices can change depending on quantites : x1Box - x5Box- x10Box Your sales manager can provide you a special pricing ,due to the purchased quantities, this is a point that you have to check with him directly.
  4. Filters : You can filter the items depending on your wishes, AVAILABLE NOW- COMING SOON- SPECIAL OFFERS… You have to select the categories and apply the filters to have a precise selection.
  5. Carts : Once your order is placed in the cart, you have to choose to order these items, all our prices are without transport costs. When you pass the order, your sales manager will send you an email with a proforma including the shipping costs. We have very competitive transport-prices with our partners, but feel free to organize your own transport if you prefer. You just have to inform us in the comments of your order.
  6. Payment : We will attach an IBAN with the proforma invoice that you will receive per email. We will ask a copy of the bank transfer to start the order processing.Once we received the payment the order will be shipped and you will also be able to download all HD photos of your items in all views and colors. If you want to postpone your delivery, you will have to report it in order comments.

             Feel free to contact your sales manager if you have any questions.




The trust you place in us is our priority. In order to constantly improve your experience, we collect data about your browsing and use of the website. We guarantee the total protection of this personal data and undertake to comply with current legislation on the protection of privacy and personal data, in particular the European Regulation on the protection of personal data (RGPD) of 27 April 2016. Your shopping experience is and will remain perfectly safe. In accordance with current legislation, we would like to detail the collection and use of your data.

The purpose of this privacy policy (hereinafter "Privacy Policy") is therefore to:

allow you to communicate your personal information in complete confidence and confidentiality when you enter into a relationship with Superbrands, by any means and in particular when you use the website (hereinafter "Website")
inform you of the purposes for which Superbrands processes the data it collects,
inform you of the measures taken to ensure the confidentiality and security of your personal data
in general, to inform you of your rights with regard to personal data.

1- IDENTITY OF THE DATA CONTROLLER, a simplified joint stock company (SAS) with a capital of €150,000, registered in the Lyon Trade and Companies Register under number 841 936 461 R.C.S. Lyon (hereinafter referred to as "Superbrands"), whose registered office is located at 89 RUE MAGENTA 69100 VILLEURBANNE (France).


Personal data is concrete or personal information relating to a specific or identifiable individual (e.g. your name, telephone number, address, and all basic data entered when creating your customer account). Non-personal data ("pseudonyms") is information relating to a specific person or account that is not sufficient to identify that person.


When you enter into a relationship with Superbrands, by whatever means, in particular when you visit and use the Website, you may be asked to communicate a certain amount of personal data about yourself, i.e. information that directly or indirectly allows you to be identified.

We collect and store this data when you:

Browse the Website
Fill your shopping cart
Create a customer account
Place or return an order
Subscribe to an alert or newsletter
Write a product review
Fill in a form
Contact customer service
Log out

The information requested when opening a customer account is, unless otherwise stated, mandatory for the execution of an order.


Superbrands may collect the following personal data from you:

Identification data

- title/surname/first name/

- date of birth

- e-mail address, telephone number,

- the login and password associated with your user account,

- billing address

- Identity card/passport (only in the case of specific customer service processing related to a delivery defect or suspected fraud)

- Proof of address (only in the case of specific customer service processing related to non-delivery or suspected fraud)

Connection / usage data

- IP address,

- browsing history,

- order history,

- information on the devices from which you visit the Website,

- referrer URL,

- preferences and interests, etc.

Payment data

- payment methods

Location data

- geographical position or movement data of the device when using certain features


For all other data collected elsewhere, the data collection form will describe the rules applicable to the data thus collected in the event that they are different from the rules set out in this policy.



During your relationship with Superbrands, whatever the nature of that relationship, Superbrands may collect personal data from you for several reasons


the creation of your personal account and the connection to it,
the management of orders and the customer file,
payment of your orders: when you pay on the Website, your payments are secure. Superbrands does not collect your payment details but only a payment identifier and the last 4 digits of your card to enable you to recognise the card used for payment. All of your bank details are collected only by our certified and secure payment service providers Hipay and Paypal, which guarantee the security of payments,
the management of customer refunds,
the management of customer returns,
to respond to your research or requests for information concerning the products sold or to your complaints,
the management of user opinions and comments on products,
publishing personalised advertising content and product recommendations
sending marketing newsletters, solicitations and promotional messages, with your consent, in order to keep you informed of new products
to conduct satisfaction and opinion surveys,
to comply with our legal and regulatory obligations,
to manage your requests relating to your rights as described in article 10.


In general, the personal information that you agree to provide us allows you to place an order on and enables us to provide our online sales service, administer our platform and improve our marketing policy.


The legal bases on which we process personal data include processing that is

are necessary for the performance of the sales contract concluded between you and Superbrands, such as: monitoring, performance and management of the contract (creation of your personal account, payment, invoicing, management of any outstanding payments and disputes, management of returns, response to your complaints) in compliance with the applicable legal and regulatory conditions; delivering the products you order and responding to your requests ;
are necessary to comply with the legal and regulatory obligations imposed on Superbrands such as social and fiscal declarations and accounting obligations;
are necessary to comply with our legitimate interests such as developing Superbrands' business, improving customer service, administering, maintaining and improving the Website, combating fraud, managing your customer account;
are based on the consent of our customers, which consent may then be withdrawn at any time under the conditions set out in Article 10 of this Privacy Policy in order, in particular, to communicate with you about our services and to provide you with information about our services.



During the course of your relationship with Superbrands, regardless of the nature of the relationship, Superbrands may collect personal data from you in the following ways:


Purpose of processing

Legal basis for processing

Personal data processed

Length of time we keep the data

Creation of your personal account and connection to it


Identification data

Connection / usage data


Duration of the contractual relationship and a maximum of 5 years from its termination in intermediate storage.

Management of orders and customer file


Legitimate interest

Legal and regulatory obligations

Identification data

Duration of the contractual relationship and a maximum of 5 years from its termination in intermediate storage, except for contracts of more than 120 euros including VAT, where the duration is extended to 10 years.

Payment management



Identification data

Payment data

- For the time necessary to complete the transaction plus the withdrawal period for distance sales of goods

- Until your consent is withdrawn and/or the validity of the credit card data has expired if you allow us to retain your data to facilitate future purchases

Management of customer refunds


Identification data

Login / usage data

Payment data

Up to 13 months (15 months in case of deferred debit cards) in intermediate storage

Management of customer returns


Identification data

Connection / usage data

Duration of the contractual relationship and up to 5 years after its termination in intermediate storage

Management and follow-up of requests from prospects



Identification data


Until withdrawal of consent or 3 years from last contact

Responding to your research or requests for information about the products sold or to your complaints

Consent or Contract

Identification data

Connection/usage data


Until withdrawal of consent or duration of the contractual relationship and up to 5 years from its termination in interim storage

Manage notices/comments

Consent or legitimate interest

Identification data

Connection / usage data

Until withdrawal of consent or 3 years from publication

Personalised advertising content and product recommendations


Identification data

Login/usage data

Until withdrawal of consent

Conducting opinion and satisfaction surveys

Consent or legitimate interest

Identification data


Until withdrawal of consent or 3 years from last contact

Sending of newsletters and marketing notifications


Identification data

Login/usage data

Until withdrawal of consent or 3 years from last contact

Management of data subjects' rights

Legal and regulatory obligations

Identification data

2 months maximum


Superbrands reserves the right to verify the personal data provided when placing an order and to take all necessary steps to ensure that the account debited is that of the person placing the order. In order to avoid fraudulent payments, proof of identity and/or residence may be requested. Superbrands reserves the right to cancel any order that does not satisfactorily comply with this verification.


We are the sole owners of the information collected on your personal data will not be sold, exchanged or passed on to another company without reason or without your consent, outside the scope of use defined below.

Your personal data will only be passed on to third parties if you have previously given your consent or if the law allows it and in the context of the execution of your order, its invoicing and for Superbrands' own marketing purposes. In this respect, we may share your personal data with the following entities

Authorised Superbrands staff members in the context of carrying out the tasks resulting from the purposes identified above,
service providers, in particular those who perform certain functions on our behalf, namely
our hosting provider : Proxidesk

- our payment service providers: - our transport providers: La Poste ( and Chronopost (

The service providers we use only receive the data necessary for the execution of your order or our contract. They may use this data only for the purpose of carrying out their task. We only share your personal data with trusted partners who enable us to provide our services, as long as they agree to keep this information confidential.

Business partners: subject to your express prior consent, we may share your personal data with selected business partners so that they can provide you with special offers and advertising;
judicial and legal officers in the context of their mission to manage disputes and collect debts: in the event of a dispute we may share your personal data to defend our rights;
administrations for social and tax declarations;
third parties where you have given your consent to such sharing.


We also reserve the right to disclose your personal data to other parties where required or permitted by law, regulation, court order or regulation, or where such disclosure is necessary in connection with an investigation or proceeding at home or abroad.

Non-personal information, such as aggregated statistical data, may be passed on to third parties for marketing, advertising or other purposes.




We implement a variety of security measures to maintain the security of your personal data. In order to prevent unauthorised access, use, modification, destruction, loss, damage or disclosure, technical and organisational measures have been taken to protect the data collected. In particular, the security of your data is ensured: by using the TLS (Transport Layer Security) and SSL (Secure Socket Layer) protocols to secure your data,
thanks to a protection by identifier and password,
by keeping the computers and servers used to store personally identifiable information in a secure environment,
limiting access to your data to authorised employees who need to perform a specific job (for example, billing or customer service).


To help protect your data, it is recommended that you avoid using an obvious login or password, change your password regularly and make sure you do not share your password with anyone.


Unfortunately, the transmission of information, especially over the Internet, is not completely secure. Although Superbrands is committed to doing everything in its power to protect your personal information, Superbrands cannot fully guarantee the security of the information you transmit.


In the event of a breach of your personal data that poses a risk to the rights and freedoms of data subjects, please be aware that Superbrands is obliged to notify the relevant supervisory authority and to inform you, as soon as possible, of any personal data breach that may pose a high risk to your rights and freedoms, so that you can take appropriate action.


You have the right to access your personal data, to modify it, to erase it, to be forgotten by Superbrands, to limit the processing of your data, to receive your personal data provided to Superbrands in a structured, frequently used and machine-readable format, and, for a legitimate reason, to object to the processing of personal data. Where processing is based on your consent, you also have the right to withdraw your consent. You also have the right to lodge a complaint with the CNIL or a data protection authority of a Member State of the European Union and to define post-mortem guidelines.


This right can be exercised at any time:

Either by email to the following address:

- Or by post to Superbrands,

- 89 Rue magenta 69100 Villeurbanne


In order to enable Superbrands to respond quickly, please provide your full name, e-mail address and, if possible, your customer reference. Certain requests to exercise your rights (right of access) must be accompanied by a photocopy of an identity document bearing your signature in order to verify your identity and specify the address to which the reply should be sent. A reply will then be sent to you, except in special cases, within one (1) month of receipt of the request.


As a matter of principle, the personal data collected is not intended to be transferred outside the European Union. This personal data is hosted on a server located in the European Union.


If, however, your personal data is transferred to companies located outside the European Union for the purposes mentioned above, Superbrands will, prior to such transfer, take all necessary measures and safeguards to secure such transfers and will ensure that such transfer is covered by either:

- an adequacy decision from the European Commission in accordance with Article 45 of the European Data Protection Regulation,

- standard contractual clauses issued by the European Commission or a Supervisory Authority in accordance with Article 46 of the EU Data Protection Regulation

- Binding corporate rules approved by a competent supervisory authority under Article 47 of the EU Data Protection Regulation.


Should a transfer of data to countries not recognised by the European Commission as having an adequate level of protection be envisaged, Superbrands will inform you.


Following the creation of your account and subject to your consent, you may receive a newsletter and personalised alerts in the form of e-mails, pushs or SMS. These emailings allow you to stay informed about Superbrands news and possible benefits you may receive. We measure the open rate of our electronic mailings in order to adapt them to your needs. If you no longer wish to receive promotional messages, you can unsubscribe at any time in the "My Subscriptions" section of your Account or by clicking on the unsubscribe link at the bottom of each promotional email or in each promotional SMS. Unsubscribing from promotional messages will not stop service communications (order status, etc.)


In order to keep you informed of news and products that may be of interest to you, we use the data collected during your visit to display advertising banners on other sites that you visit. The processing of this data is usually carried out by means of cookies, pixels or web beacons. Our aim is to make our advertising offer more personal and relevant to the products you have previously been interested in. In this context, we only use pseudonymous data: no personal data is stored in the cookies (see article 15).


The data used during studies and surveys, collected on the site or sent through a form, are not used for advertising purposes. Nor is it passed on to third parties or published. If you participate in a survey, you will be informed about the processing and use of your information. You can object to the processing of this information, in whole or in part, at any time by contacting Superbrands using the contact details at the top of this page.


Cookies are small files stored on your device (computer, tablet, phone) that collect various data to enable exchanges with our system via your Internet browser.

Cookies allow us to facilitate your browsing (e.g. by pre-filling your login information or saving your shopping cart from page to page), to improve the security of data processing and to offer a better, more personalised shopping experience (recommendations based on your history, etc.).

When you visit the Website, a banner informs you of the presence of cookies and their purpose, and invites you to indicate your choice. If you object to the use of these cookies and other cookies, you can deactivate them by following the instructions in the link in the "Personalise" banner.

In addition, you may at any time obtain clear and explicit information on the purposes for which cookies are used, information on how to object to the use of cookies and how to manage the use of each of these cookies, by clicking on the link in the said banner.

We draw your attention to the fact that refusing cookies may prevent you from accessing certain features of the Website. You can set your browser to allow you to accept cookies (see your browser's help file for instructions). If you only wish to refuse cookies from our service providers and partners, you can select "block third-party cookies" in your browser settings. If you are unable to use certain services or features provided by Superbrands due to the systematic deactivation of your browser's cookies, this will not constitute a damage for which you can claim compensation.

Cookies enable our system to recognise regular visitors when they access the site, but no personal information is stored in these files. They only record pseudonymous data and communicate in an encrypted manner with the Website.


Like most websites, the Website uses cookies which can be classified into three categories:

Type of cookie


Duration of storage

Strictly necessary

These cookies are essential to enable you to browse our Website and use its features. The information collected by these cookies relates to the operation of our Website, for example, the Website's scripting language and security tokens that help ensure the security of areas of our Website.



These cookies collect anonymous information about your use of our Website, for example, which pages you visit most often, whether you receive error messages and how you arrived at our Website. The information collected by these cookies is used only to improve your use of our Website and never to identify you. Sometimes these cookies are placed by third party web analytics providers, such as Google Analytics.

13 months

Personalisation cookie


These cookies are used to track visitors across websites. The aim is to display advertisements that are relevant and interesting to the individual user and therefore more valuable to third party publishers and advertisers.

13 months



Every time you access, your browser transmits usage data which is recorded in server log files ("logs"). The recorded data contains the following information: date and time of the consultation, name of the site consulted, IP address, URL referrer, volume of data transferred, product and information on the version of the browser used.

We analyse this data for the purposes of server maintenance and optimisation, and to improve the website and related services. It also allows us to identify and correct errors before they impact the user experience. Finally, this data allows us to prevent denial of service ("DDoS") attacks, which can render a site inoperable for a short time by saturating it with requests.


The Website uses "plug-ins" or social modules. These are small buttons allowing access to third-party social networks such as Facebook, Snapchat, Instagram, YouTube and Tiktok that you can find on the Website. When you consult the page of the Website containing social plug-ins or modules, a connection is established with the servers of the social networks concerned, which are then informed that you have accessed the corresponding page of the site consulted, even if you do not have a user account.


Superbrands reserves the right to modify or otherwise update this Privacy Policy at any time without notice. Any material changes will be posted on the Website and/or, if applicable, by email. We invite you to consult this page regularly in order to be informed of any changes to the Privacy Policy.


If you have any comments or questions regarding this document, please write to:


By using, you consent to this Privacy Policy